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Privacy Policy

Data Privacy Policy Notice

Our Commitment to Privacy

To better protect your privacy, we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used.

BY CONTINUED USE OF THE SITE AND SUBMITTING OF PERSONAL INFORMATION TO THE SITE, YOU CONSENT TO THE TERMS AND CONDITIONS OF THIS PRIVACY POLICY AND TO OUR PROCESSING OF PERSONAL INFORMATION FOR THE PURPOSES STATED HEREIN. THIS PRIVACY POLICY INCORPORATES AND IS EXPRESSLY SUBJECT TO THE TERMS AND CONDITIONS OF USE. IF YOU DO NOT AGREE TO THE TERMS AND CONDITIONS OF THIS PRIVACY POLICY, PLEASE DO NOT USE THE SITE.

This Website collects some Personal Data from its Users.

Users may be subject to different protection standards and broader standards may therefore apply to some. Users can contact the Owner, to learn more about such standards.

This document can be printed for reference by using the print command in the settings of any browser.

Owner and Data Controller

8 Galaxy Way Woodstock, IL 60098

Owner contact email: scamp@owc.com

Types of Data collected

Among the types of Personal Data that this Website collects, by itself or through third parties, there are: Trackers; Usage Data; number of Users; session statistics; Universally unique identifier (UUID); unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); device information.

Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection.
Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using this Website.
Unless specified otherwise, all Data requested by this Website is mandatory and failure to provide this Data may make it impossible for this Website to provide its services. In cases where this Website specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service.
Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owner.
Any use of Cookies – or of other tracking tools — by this Website or by the owners of third-party services used by this Website serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy.

Users are responsible for any third-party Personal Data obtained, published or shared through this Website.

Mode and place of processing the Data

Methods of processing

The Owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data.
The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Owner, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of this Website (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Owner at any time.

Place

The Data is processed at the Owner's operating offices and in any other places where the parties involved in the processing are located.

Depending on the User's location, data transfers may involve transferring the User's Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data.

Retention time

Unless specified otherwise in this document, Personal Data shall be processed and stored for as long as required by the purpose they have been collected for and may be retained for longer due to applicable legal obligation or based on the Users’ consent.

The purposes of processing

The Data concerning the User is collected to allow the Owner to provide its Service, comply with its legal obligations, respond to enforcement requests, protect its rights and interests (or those of its Users or third parties), detect any malicious or fraudulent activity, as well as the following: Tag Management, Heat mapping and session recording, Advertising, Analytics, Displaying content from external platforms and Content performance and features testing (A/B testing).

For specific information about the Personal Data used for each purpose, the User may refer to the section “Detailed information on the processing of Personal Data”.

Detailed information on the processing of Personal Data

Personal Data is collected for the following purposes and using the following services:

      Advertising

      This type of service allows User Data to be utilized for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on this Website, possibly based on User interests.

      This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below.

      Some of the services listed below may use Trackers to identify Users or they may use the behavioral retargeting technique, i.e. displaying ads tailored to the User’s interests and behavior, including those detected outside this Website.
      For more information, please check the privacy policies of the relevant services.
      Services of this kind usually allow Users to opt out of such tracking. Users may learn how to opt out of interest-based advertising more generally by visiting the relevant opt-out section in this document.

      Meta ads conversion tracking (Meta pixel) (Meta Platforms, Inc.)

      Meta ads conversion tracking (Meta pixel) is an analytics service provided by Meta Platforms, Inc. that connects data from the Meta Audience Network with actions performed on this Website. The Meta pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Meta Audience Network.

      Personal Data processed: Trackers; Usage Data.

      Place of processing: United States – Privacy PolicyOpt out.

      Microsoft Advertising (Microsoft Corporation)

      Microsoft Advertising is an advertising service provided by Microsoft Corporation.

      Personal Data processed: Trackers; Usage Data.

      Place of processing: United States – Privacy PolicyOpt Out.

      Microsoft Advertising Universal Event Tracking (Microsoft Corporation)

      Microsoft Advertising Universal Event Tracking is an analytics service provided by Microsoft Corporation that connects data from the Microsoft Advertising network with actions performed on this Website.

      Personal Data processed: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data.

      Place of processing: United States – Privacy PolicyOpt Out.

      Analytics

      The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.

      Google Analytics 4 (Google LLC)

      Google Analytics 4 is a web analysis service provided by Google LLC (“Google”). Google utilizes the Data collected to track and examine the use of this Website, to prepare reports on its activities and share them with other Google services.
      Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
      In Google Analytics 4, IP addresses are used at collection time and then discarded before Data is logged in any data center or server. Users can learn more by consulting Google’s official documentation.

      Personal Data processed: number of Users; session statistics; Trackers; Usage Data.

      Place of processing: United States – Privacy PolicyOpt Out.

      KISSmetrics (Metrics Enterprises, Inc.)

      KISSmetrics is an analytics service provided by Metrics Enterprises, Inc.

      Personal Data processed: Trackers; Usage Data.

      Place of processing: United States – Privacy PolicyOpt Out.

      Content performance and features testing (A/B testing)

      The services contained in this section allow the Owner to track and analyze the User response concerning web traffic or behavior regarding changes to the structure, text or any other component of this Website.

      VWO - Testing (Wingify Software Pvt. Ltd.)

      VWO - Testing is a content performance and features performance testing service provided by Wingify Software Pvt. Ltd.

      Personal Data processed: device information; Trackers; Universally unique identifier (UUID); Usage Data.

      Place of processing: India – Privacy Policy.

      Displaying content from external platforms

      This type of service allows you to view content hosted on external platforms directly from the pages of this Website and interact with them. Such services are often referred to as widgets, which are small elements placed on a website or app. They provide specific information or perform a particular function and often allow for user interaction.
      This type of service might still collect web traffic data for the pages where the service is installed, even when Users do not use it.

      Google Fonts (Google LLC)

      Google Fonts is a typeface visualization service provided by Google LLC that allows this Website to incorporate content of this kind on its pages.

      Personal Data processed: Trackers; Usage Data.

      Place of processing: United States – Privacy Policy.

      Heat mapping and session recording

      Heat mapping services are used to display the areas of this Website that Users interact with most frequently. This shows where the points of interest are. These services make it possible to monitor and analyze web traffic and keep track of User behavior.
      Some of these services may record sessions and make them available for later visual playback.

      Crazy Egg (Crazyegg)

      Crazy Egg is a heat mapping service provided by Crazy Egg, Inc.

      Personal Data processed: Trackers; Usage Data.

      Place of processing: United States – Privacy Policy.

      Tag Management

      This type of service helps the Owner to manage the tags or scripts needed on this Website in a centralized fashion.
      This results in the Users' Data flowing through these services, potentially resulting in the retention of this Data.

      Google Tag Manager (Google LLC)

      Google Tag Manager is a tag management service provided by Google LLC.

      Personal Data processed: Trackers.

      Place of processing: United States – Privacy Policy.

      Information on opting out of interest-based advertising

      In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

      Cookie Policy

      This Website uses Trackers. To learn more, Users may consult the Cookie Policy.

      Further Information for Users in the European Union

      This section applies to all Users in the European Union, according to the General Data Protection Regulation (the “GDPR”), and, for such Users, supersedes any other possibly divergent or conflicting information contained in the privacy policy. To learn more, Users may consult the GDPR Privacy Rights. Further details regarding the categories of Data processed, the purposes of processing, the categories of recipients of the Personal Data, if any, and further information about Personal Data can be found in the section titled “Detailed information on the processing of Personal Data” within this document.

      Additional information about Data collection and processing

      Legal action

      The User's Personal Data may be used for legal purposes by the Owner in Court or in the stages leading to possible legal action arising from improper use of this Website or the related Services.

      The User declares to be aware that the Owner may be required to reveal personal data upon request of public authorities.

      Additional information about User's Personal Data

      In addition to the information contained in this privacy policy, this Website may provide the User with additional and contextual information concerning particular Services or the collection and processing of Personal Data upon request.

      System logs and maintenance

      For operation and maintenance purposes, this Website and any third-party services may collect files that record interaction with this Website (System logs) or use other Personal Data (such as the IP Address) for this purpose.

      Information not contained in this policy

      More details concerning the collection or processing of Personal Data may be requested from the Owner at any time. Please see the contact information at the beginning of this document.

      Changes to this privacy policy

      The Owner reserves the right to make changes to this privacy policy at any time by notifying its Users on this page and possibly within this Website and/or - as far as technically and legally feasible - sending a notice to Users via any contact information available to the Owner. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom.

      Should the changes affect processing activities performed on the basis of the User’s consent, the Owner shall collect new consent from the User, where required.

      Definitions and legal references

      Personal Data (or Data)

      Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.

      Usage Data

      Information collected automatically through this Website (or third-party services employed in this Website), which can include: the IP addresses or domain names of the computers utilized by the Users who use this Website, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment.

      User

      The individual using this Website who, unless otherwise specified, coincides with the Data Subject.

      Data Subject

      The natural person to whom the Personal Data refers.

      Data Processor (or Processor)

      The natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy.

      Data Controller (or Owner)

      The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of this Website. The Data Controller, unless otherwise specified, is the Owner of this Website.

      This Website (or this Application)

      The means by which the Personal Data of the User is collected and processed.

      Service

      The service provided by this Website as described in the relative terms (if available) and on this site/application.

      European Union (or EU)

      Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.

      Cookie

      Cookies are Trackers consisting of small sets of data stored in the User's browser.

      Tracker

      Tracker indicates any technology - e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device.

      Purpose of Privacy Policy

      The purpose of the Privacy Policy is to provide clarity, transparency, and accuracy regarding the collection and use of an individual's personal data for which OWC may collect and use for processing.

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      The Way We Use Information

      We do use information that we collect about you or that you provide to us, including any Personal Information:

      • To present our Site and its contents to you.
      • To provide you with information, products or services that you request from us. To provide customer service to you, it is necessary for us to disclose information to our affiliates and other companies that work with us. We do not share your information with outside parties except as provided herein and to the extent necessary to provide you service and maintain our Site.
      • To fulfill any purpose for which you provide information.
      • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
      • To notify you about changes to our Site or any products or services we offer or provide through it.
      • To allow you to participate in interactive features on our Site.

      We may also use your information to contact you about our goods and services that may be of interest to you. If you do not want us to use your information in this way, please check the relevant box located on the form on which we collect your data (for example, our Sweepstakes entry form), or send us an email stating your request to support@owc.com. If we have sent you a promotional email, you may also send us a return email asking to be omitted from future email distributions. Note, these opt outs do not apply to information provided to OWC via the Site as a result of a product purchase, warranty registration, or other transactions.

      Finally, we may use the information we have collected from you to enable us to display advertisements to our advertisers' target audiences, as well as for auditing, research, and analysis to improve OWC's products and services and the Site.

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      Publicly Displayed Information is Public

      You also may provide information to be published or displayed on public areas of the Site, or transmitted to other users of the Site or third parties (collectively, "User Contributions"). Your User Contributions are posted on and transmitted to others at your own risk. If you submit a product or store review or use a bulletin board or chat room on an OWC Site, you should be aware that any information you share is visible to other users. Information you submit to one of these forums can be read, collected, or used by other individuals to send you unsolicited messages. OWC is not responsible for the User Contributions you choose to submit. If you delete your User Contributions from the Site, copies of your User Contributions may remain viewable in cached and archived pages, or might have been copied or stored by other Site users. Proper access and use of information provided on the Site, including User Contributions, is governed by our terms of use.

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      Moderation of Comments and Posts

      The Site allows individuals to post comments on discussion topics on various forums. We encourage you to share your thoughts as they relate to the topic being discussed, but please be advised that posts will be publicly visible; therefore, the Site utilizes a moderation policy for ensuring posts are appropriate and not harmful to others. As such, we review and moderate posts according to our stated guidelines below. The views expressed in posts reflect those of the individual making the post, and are not intended to be viewed as those of OWC.

      OWC promotes public comments and posts for purposes of transparency in who we are, what we do, and the services we offer. However, courtesy and professionalism are to be used at all times by individuals, thus OWC reserves the right to block, hide, and/or delete, remove posts that:
      • Are deemed obscene, indecent, or profane language.
      • Contain threats, defamatory, or derogatory statements.
      • Invoke terroristic threats, promote violence, along with any other offensive material and any other content deemed unprofessional, unethical or that violates any local, state, or federal law or regulation.
      • Reveal Personal Information.
      • Contain information posted in violation of law, including libel, condoning or encouraging illegal activity, and revealing classified information, or posts that might affect the outcome of ongoing legal proceedings.
      • Promote or endorse services or products, including links to external commercial sites. (Note that non-commercial links that are relevant to the topic or another post are acceptable.)
      • Contain content that is completely off-topic, spam, or intended primarily to promote a link for purposes of link building.
      • Contain any other type of content deemed unprofessional, unethical or that violates any local, state, or federal law or regulation.

      Unless you have clear permission to do so, please do not submit copyrighted, trademarked or other proprietary, confidential, and/or sensitive non-public information. By submitting your posts or other work, you effectively allow anyone viewing the discussion forum on the Site irrevocable permission to copy, distribute, make derivatives, display or perform the poster's work publicly and free-of-charge.

      To protect your privacy, please do not include Personal Information that can be used to potentially identify you.

      OWC will review all posts in a timely manner, and will respond accordingly and take action for any posts that violate the above-stated conditions.

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      Site Security

      For site security purposes and to ensure that this service remains available to all users, the platform for which the Site resides on – commonly known as a "production environment", utilizes a wide-range of software tools and programs for the ultimate goal of ensuring its confidentiality, integrity, and availability (CIA) – a concept known as the CIA triad of information security. Tools which are currently in use, or are to be deployed if necessary for the security of the Site are to include, but are not limited to, the following:

      • Network Security and Network Monitoring: Tools that assist in securing the network for which the Site resides on. Such tools include network and perimeter firewalls, web application firewalls, routers, switches, intrusion detection systems, and other related tools.
      • Network Performance: Tools that assist in monitoring all aspects of the Site, such as performance monitoring for website uptime, etc.
      • Other: Additionally, a variety of physical, electronic and procedural safeguards are implemented for helping ensure the safety and security of the Site.

      Except for authorized law enforcement investigations by local, state, and/or federal agencies, no other attempts are made by OWC to identify individual users and/or their usage habits on the Site.

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      Cookies

      A cookie is a small file that a website can place on your computer's hard drive in order to collect information about your activities on the site or to make it easier to use certain site functions. The cookie transmits this information back to the website's computer. Many users do not know that cookies are being placed on their computers when they visit websites. If you want to know when this happens, or prevent it from happening, you can set your browser to warn you when a website attempts to place a cookie on your computer.

      As is true of most websites, we use cookies and similar technologies to gather certain information automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data. We may use this information to analyze trends, personalize your shopping experience, administer the Site, track user movements around the Site, and to gather demographic information about our Site users as a whole. If you disable or refuse cookies, please note that some parts of this Site may then be inaccessible or not function properly.

      Cookie Policy of www.owc.com/

      This document informs Users about the technologies that help this Website to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a Cookie) or use resources (for example by running a script) on a User’s device as they interact with this Website.

      For simplicity, all such technologies are defined as "Trackers" within this document – unless there is a reason to differentiate.
      For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.

      Some of the purposes for which Trackers are used may also require the User's consent, depending on the applicable law. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.

      This Website uses Trackers managed directly by the Owner (so-called “first-party” Trackers) and Trackers that enable services provided by a third-party (so-called “third-party” Trackers). Unless otherwise specified within this document, third-party providers may access the Trackers managed by them.
      The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider. Some of them expire upon termination of the User’s browsing session.
      In addition to what’s specified in the descriptions within each of the categories below, Users may find more precise and updated information regarding lifetime specification as well as any other relevant information — such as the presence of other Trackers — in the linked privacy policies of the respective third-party providers or by contacting the Owner.

      Activities strictly necessary for the operation of this Website and delivery of the Service

      This Website uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.

      Third-party Trackers - Tag Management

      This type of service helps the Owner to manage the tags or scripts needed on this Website in a centralized fashion.
      This results in the Users' Data flowing through these services, potentially resulting in the retention of this Data.

      Google Tag Manager (Google LLC)

      Google Tag Manager is a tag management service provided by Google LLC.

      Personal Data processed: Trackers.

      Place of processing: United States – Privacy Policy.


      Other activities involving the use of Trackers

      Experience

      This Website uses Trackers to improve the quality of the user experience and enable interactions with external content, networks and platforms.

      Displaying content from external platforms

      This type of service allows you to view content hosted on external platforms directly from the pages of this Website and interact with them. Such services are often referred to as widgets, which are small elements placed on a website or app. They provide specific information or perform a particular function and often allow for user interaction.
      This type of service might still collect web traffic data for the pages where the service is installed, even when Users do not use it.

      Google Fonts (Google LLC)

      Google Fonts is a typeface visualization service provided by Google LLC that allows this Website to incorporate content of this kind on its pages.

      Personal Data processed: Trackers and Usage Data.

      Place of processing: United States – Privacy Policy.

      Measurement

      This Website uses Trackers to measure traffic and analyze User behavior to improve the Service.

      Analytics

      The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.

      Google Analytics 4 (Google LLC)

      Google Analytics 4 is a web analysis service provided by Google LLC (“Google”). Google utilizes the Data collected to track and examine the use of this Website, to prepare reports on its activities and share them with other Google services.
      Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
      In Google Analytics 4, IP addresses are used at collection time and then discarded before Data is logged in any data center or server. Users can learn more by consulting Google’s official documentation.

      Personal Data processed: number of Users, session statistics, Trackers and Usage Data.

      Place of processing: United States – Privacy PolicyOpt Out.

      Storage duration:

      • _ga: 2 years
      • _ga_*: 2 years

      KISSmetrics (Metrics Enterprises, Inc.)

      KISSmetrics is an analytics service provided by Metrics Enterprises, Inc.

      Personal Data processed: Trackers and Usage Data.

      Place of processing: United States – Privacy PolicyOpt Out.

      Content performance and features testing (A/B testing)

      The services contained in this section allow the Owner to track and analyze the User response concerning web traffic or behavior regarding changes to the structure, text or any other component of this Website.

      VWO - Testing (Wingify Software Pvt. Ltd.)

      VWO - Testing is a content performance and features performance testing service provided by Wingify Software Pvt. Ltd.

      Personal Data processed: device information, Trackers, Universally unique identifier (UUID) and Usage Data.

      Place of processing: India – Privacy Policy.

      Heat mapping and session recording

      Heat mapping services are used to display the areas of this Website that Users interact with most frequently. This shows where the points of interest are. These services make it possible to monitor and analyze web traffic and keep track of User behavior.
      Some of these services may record sessions and make them available for later visual playback.

      Crazy Egg (Crazyegg)

      Crazy Egg is a heat mapping service provided by Crazy Egg, Inc.

      Personal Data processed: Trackers and Usage Data.

      Place of processing: United States – Privacy Policy.

      Marketing

      This Website uses Trackers to deliver personalized marketing content based on User behavior and to operate, serve and track ads.

      Advertising

      This type of service allows User Data to be utilized for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on this Website, possibly based on User interests.
      This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below.
      Some of the services listed below may use Trackers to identify Users or they may use the behavioral retargeting technique, i.e. displaying ads tailored to the User’s interests and behavior, including those detected outside this Website.
      For more information, please check the privacy policies of the relevant services.
      Services of this kind usually allow Users to opt out of such tracking. Users may learn how to opt out of interest-based advertising more generally by visiting the relevant opt-out section in this document.

      Meta ads conversion tracking (Meta pixel) (Meta Platforms, Inc.)

      Meta ads conversion tracking (Meta pixel) is an analytics service provided by Meta Platforms, Inc. that connects data from the Meta Audience Network with actions performed on this Website. The Meta pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Meta Audience Network.

      Personal Data processed: Trackers and Usage Data.

      Place of processing: United States – Privacy PolicyOpt out.

      Storage duration:

      • _fbp: 3 months
      • fr: 3 months

      Microsoft Advertising (Microsoft Corporation)

      Microsoft Advertising is an advertising service provided by Microsoft Corporation.

      Personal Data processed: Trackers and Usage Data.

      Place of processing: United States – Privacy PolicyOpt Out.

      Storage duration:

      • MUID: 2 years
      • _uetmsclkid: 3 months
      • _uetmsclkid: indefinite
      • _uetsid: 1 day
      • _uetsid: indefinite
      • _uetvid: 2 years
      • _uetvid: indefinite

      Microsoft Advertising Universal Event Tracking (Microsoft Corporation)

      Microsoft Advertising Universal Event Tracking is an analytics service provided by Microsoft Corporation that connects data from the Microsoft Advertising network with actions performed on this Website.

      Personal Data processed: Trackers, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example), Universally unique identifier (UUID) and Usage Data.

      Place of processing: United States – Privacy PolicyOpt Out.

      Storage duration:

      • _uetsid: 1 day
      • _uetvid: 2 years
      How to manage preferences and provide or withdraw consent

      There are various ways to manage Tracker related preferences and to provide and withdraw consent, where relevant:

      Users can manage preferences related to Trackers from directly within their own device settings, for example, by preventing the use or storage of Trackers.

      Additionally, whenever the use of Trackers is based on consent, Users can provide or withdraw such consent by setting their preferences within the cookie notice or by updating such preferences accordingly via the relevant consent-preferences privacy widget, if available.

      It is also possible, via relevant browser or device features, to delete previously stored Trackers, including those used to remember the User’s initial consent preferences.

      Other Trackers in the browser’s local memory may be cleared by deleting the browsing history.

      With regard to any third-party Trackers, Users can manage their preferences via the related opt-out link (where provided), by using the means indicated in the third party's privacy policy, or by contacting the third party.

      Locating Tracker Settings

      Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:

      Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings and look for the relevant setting).

      How to opt out of interest-based advertising

      Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU and UK), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

      The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

      Consequences of denying the use of Trackers

      Users are free to decide whether or not to allow the use of Trackers. However, please note that Trackers help this Website to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, if the User chooses to block the use of Trackers, the Owner may be unable to provide related features.

      Owner and Data Controller

      8 Galaxy Way Woodstock, IL 60098

      Owner contact email: scamp@owc.com

      Since the use of third-party Trackers through this Website cannot be fully controlled by the Owner, any specific references to third-party Trackers are to be considered indicative. In order to obtain complete information, Users are kindly requested to consult the privacy policies of the respective third-party services listed in this document.

      Given the objective complexity surrounding tracking technologies, Users are encouraged to contact the Owner should they wish to receive any further information on the use of such technologies by this Website.

      The Information We Collect

      We collect several types of information from and about our customers and users of our Site, including information:

      • by which you may be personally identified, such as name, postal address, email address or telephone number ("Personal Information");
      • that is about you but individually does not identify you; and/or
      • about your internet connection, the equipment you use to access our Site and usage details.

      We collect this information:

      • Directly from you when you provide it to us.
      • Automatically as you navigate through the site. Information collected automatically may include usage details, IP addresses and information collected through cookies, web beacons, and other tracking technologies.

      Information You Provide to Us. The information we collect may include:

      • Information that you provide by filling in forms on our Site. This includes information provided at the time of registering to use our Site, subscribing to our newsletter services, email registrations, posting material, orders, or requesting further services. We may also ask you for information when you enter a contest, sweepstakes, or promotion sponsored by us, and when you report a problem with our Site.
      • Records and copies of your correspondence (including email addresses), if you contact us.
      • Your responses to surveys that we might ask you to complete for research purposes.
      • Details of transactions you carry out through our Site and of the fulfillment of your orders.
      • Your search queries on the Site.
      • Information that you provide through phone, mail and fax interactions or paper registrations that you submit to OWC via the Site.

      Information We Collect from Other Sources

      • We work closely with third parties (for example, business partners, advertising networks, analytics providers and search information providers) and may receive information, including Personal Data, about you from them. This could include socio-demographic information and information about your likely interests based on your previous web browsing and purchases. We may combine this information with other information you have provided to us or which we collected about you.

      Usage Details, IP Addresses, Cookies. As you navigate through and interact with our Site, we may automatically collect certain information about your equipment, browsing actions and patterns, including:

      • Details of your visits to our Site, including traffic data, location data, logs and other communication data and the resources that you access and use on the Site.
      • Information about your computer and internet connection, including your IP address, operating system and browser type.

      The information we collect automatically is statistical data. It helps us to improve our Site and to deliver a better and more personalized service. The technologies we use for this automatic data collection may include Cookies and Web Beacons.

      When you interact with OWC on our Site or otherwise, such as when you call our sales or support staff, you may be required to provide financial information before placing an order through our Site. For example, we may collect Personal Information relevant to the situation, such as your name, mailing address, billing address, phone number, email address, and contact preferences; your credit card information; information about the OWC products you own, such as their serial numbers and date of purchase; and information relating to a support or service issue.

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      Types of Third Parties we Share Information with

      In order to provide our customers with the best service possible we must, on occasion, utilized the services of third parties to assist us in our business operations. In certain instances we must share personal information with these third parties to enable their services to assist us in providing you service and in permitting our business to operate smoothly. These third parties include vendors who provide the following services:

      • Accounting and banking services
      • E-commerce services
      • Payment processing services
      • Fraud prevention technology services
      • Insurance services
      • Warehouse storage services


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      Our Commitment to Data Security

      To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures designed to safeguard and secure the information we collect online.

      This Site offers SHA256 + RSA 2048-bit SSL encryption of sensitive data. Doing so helps to protect the confidentiality of your personal and credit card information while it is transmitted over the Internet. No method of transmission over the Internet, or electronic storage, is 100% secure. Therefore, while we strive to protect your Personal Information with commercially acceptable practices, we cannot guarantee absolute security. Any transmission of Personal Information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Site.

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      Help Improve OWC Software

      OWC software includes an option to send anonymous information about your OWC products to OWC. This information is only sent to us if you agree to share it with us. The information collected DOES NOT include any user identifiers, email address, geolocation information, files, or any other personally-identifiable information. The anonymous information we collect will help us improve OWC products by focusing on features that are most useful to our customers. We will never sell or share this information.

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      Newsletters Types of Third Parties We Share Information with

      OWC offers two email newsletters that may be subscribed to at no cost. One newsletter is primarily focused on industry news and tech tips while the other provides regular updates on special offers and deals. To join click here for more information. You can opt-out of any OWC newsletter at any time via the link provided at the bottom of each newsletter mailing, or by sending us an email stating your request to support@owc.com.

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      Our Commitment to Children's Privacy

      Protecting the privacy of the very young is especially important. For that reason, OWC never knowingly collects or maintains information at our Site from those under 13, and no part of our Site is directed at anyone under 13. If you are under 13, do not use or provide any information on this Site. If we learn we have collected or received Personal Information from a child under 13 without verification of parental consent, we will use our best efforts to delete the information as soon as possible.

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      How You Can Access or Correct Your Information

      OWC will make good-faith efforts to provide you with reasonable access to your Personal Information for the purpose of correcting this data. To request updates to your information, contact us by writing us at the following address:

      Other World Computing, Inc.
      Attn: Executive Management
      8 Galaxy Way
      Woodstock, IL 60098 USA

      Should you have other questions or concerns about these privacy policies, please contact us.

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      Security

      All information accessed through the Site is in compliance with the required information security mandates of Article 32 of the GDPR. Specifically, Article 32 mandates the following:

      • Implement appropriate technical and organizational measures to ensure a level of security appropriate to the risk, including inter alia as appropriate:
        • The pseudonymization and encryption of personal data.
        • The ability to ensure the ongoing confidentiality, integrity, availability and resilience of processing systems and services.
        • The ability to restore the availability and access to personal data in a timely manner in the event of a physical or technical incident.
        • A process for regularly testing, assessing and evaluating the effectiveness of technical and organizational measures for ensuring the security of the processing.

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      Information Disclosure

      We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.

      We may disclose Personal Information that we collect or you provide as described in this privacy policy:

      • To our subsidiaries and affiliates.
      • To contractors, service providers and other third parties we use to support our business.
      • To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of OWC's assets.
      • For any other purpose disclosed by us when you provide the information.

      We may also disclose your Personal Information:

      • To comply with any court order, law or legal process, including to respond to any government or regulatory request.
      • To enforce or apply our terms of use or terms of sale and other agreements, including for billing and collection purposes.
      • If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of OWC, our customers or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

      The Site includes hypertext links, or pointers, to information created and maintained by other public and/or private organizations. As such, OWC only provides these links for your information and convenience, thus, when you select a link to an outside website, you are leaving the Site and therefore subject to the privacy and security policies of these external websites. Additionally, please note the following:

      • OWC does not control or guarantee the accuracy, relevance, timeliness, or completeness of information contained on a linked website.
      • OWC does not endorse the organizations sponsoring linked websites and we do not endorse the views they express or the products/services they offer.
      • OWC therefore cannot authorize the use of copyrighted materials contained in linked websites. Users must request such authorization from the sponsor of the linked website.
      • OWC is not responsible for transmissions users receive from linked websites.

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      Changes in this Privacy Policy

      If we decide to materially change our privacy policy, we will post those changes to this Privacy Policy and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We reserve the right to modify this Privacy Policy at any time, so please review it frequently. Your continued use of this Site after we make changes is deemed to be acceptance of those changes.

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      Your California Privacy Rights

      OWC does not share personal information as defined by California Civil Code Section 1798.83 (“Shine the Light law”) with third parties for their direct marketing purposes absent your consent. If you are a California resident, you may request information about our compliance with the Shine the Light law by contacting us by email to legal@macsales.com or by sending a letter to Other World Computing, Inc., 8 Galaxy Way, Woodstock, IL 60098 (Attention: Legal Department). Any such request must include "California Privacy Rights Request" in the first line of the description and include your name, street address, city, state, and ZIP code. Please note that we are only required to respond to one request per customer each year, and we are not required to respond to requests made by means other than through this email address or mail address.

      If you are a California resident, California law may provide you with additional rights regarding our use of your personal information. To learn more about your California privacy rights, visit California Privacy Rights Addendum.

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      Your Rights Under Canada’s Personal Information Protection and Electronic Documents Act

      We intend to allow Canadian residents to exercise their rights under the Personal Information Protection and Electronic Documents Act (“PIPEDA”). Although applicable data protection legislation in relevant jurisdictions may afford similar rights, there may be circumstances where some of these rights do not apply under or are modified by, local law. OWC takes reasonable steps to allow you to correct, amend, and delete your personal information, and exercise other rights available under applicable law. Please visit PIPEDA Privacy Rights Addendum for an understanding of your additional PIPEDA rights related to your use of Our Services and our performance of services to you which may result in the processing of your personal information.

      —Right to Access / Disclosure: The right to have access to your personal data upon simple request – that is, you may receive a copy of such data upon receipt of a verifiable request, along with other information related to the processing.

      —Right to Correction/Rectification: The right to correct your personal data if you find it is inaccurate, incomplete or obsolete.

      —Right to Deletion: The right to obtain the deletion of your personal data in the situations set forth by applicable data protection law.

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      Your European Union GDPR Privacy Rights

      If you are a European Union citizen residing in Europe you may be entitled to additional rights as set forth in the General Regulation of the European Parliament and the Council on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (GDPR). As such you may be considered a “Data Subject” and we may be deemed a ‘Data Controller’ or ‘Processor’ as such terms are defined in the GDPR. Please visit GDPR Privacy Rights Addendum for an understanding of your additional GDPR rights related to your use of Our Services and our performance of services to you which may result in the processing of your personal information.

      Legal basis of processing

      The Owner may process Personal Data relating to Users if one of the following applies:

      • Users have given their consent for one or more specific purposes.
      • provision of Data is necessary for the performance of an agreement with the User and/or for any pre-contractual obligations thereof;
      • processing is necessary for compliance with a legal obligation to which the Owner is subject;
      • processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Owner;
      • processing is necessary for the purposes of the legitimate interests pursued by the Owner or by a third party.

      In any case, the Owner will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.

      Further information about retention time

      Unless specified otherwise in this document, Personal Data shall be processed and stored for as long as required by the purpose they have been collected for and may be retained for longer due to applicable legal obligation or based on the Users’ consent.

      Therefore:

      • Personal Data collected for purposes related to the performance of a contract between the Owner and the User shall be retained until such contract has been fully performed.
      • Personal Data collected for the purposes of the Owner’s legitimate interests shall be retained as long as needed to fulfill such purposes. Users may find specific information regarding the legitimate interests pursued by the Owner within the relevant sections of this document or by contacting the Owner.

      The Owner may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn. Furthermore, the Owner may be obliged to retain Personal Data for a longer period whenever required to fulfil a legal obligation or upon order of an authority.

      Once the retention period expires, Personal Data shall be deleted. Therefore, the right of access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.

      The rights of Users based on the General Data Protection Regulation (GDPR)

      Users may exercise certain rights regarding their Data processed by the Owner.

      In particular, Users have the right to do the following, to the extent permitted by law:

      • Withdraw their consent at any time. Users have the right to withdraw consent where they have previously given their consent to the processing of their Personal Data.
      • Object to processing of their Data. Users have the right to object to the processing of their Data if the processing is carried out on a legal basis other than consent.
      • Access their Data. Users have the right to learn if Data is being processed by the Owner, obtain disclosure regarding certain aspects of the processing and obtain a copy of the Data undergoing processing.
      • Verify and seek rectification. Users have the right to verify the accuracy of their Data and ask for it to be updated or corrected.
      • Restrict the processing of their Data. Users have the right to restrict the processing of their Data. In this case, the Owner will not process their Data for any purpose other than storing it.
      • Have their Personal Data deleted or otherwise removed. Users have the right to obtain the erasure of their Data from the Owner.
      • Receive their Data and have it transferred to another controller. Users have the right to receive their Data in a structured, commonly used and machine readable format and, if technically feasible, to have it transmitted to another controller without any hindrance.
      • Lodge a complaint. Users have the right to bring a claim before their competent data protection authority.

      Users are also entitled to learn about the legal basis for Data transfers abroad including to any international organization governed by public international law or set up by two or more countries, such as the UN, and about the security measures taken by the Owner to safeguard their Data.

      Details about the right to object to processing

      Where Personal Data is processed for a public interest, in the exercise of an official authority vested in the Owner or for the purposes of the legitimate interests pursued by the Owner, Users may object to such processing by providing a ground related to their particular situation to justify the objection.

      Users must know that, however, should their Personal Data be processed for direct marketing purposes, they can object to that processing at any time, free of charge and without providing any justification. Where the User objects to processing for direct marketing purposes, the Personal Data will no longer be processed for such purposes. To learn whether the Owner is processing Personal Data for direct marketing purposes, Users may refer to the relevant sections of this document.

      How to exercise these rights

      Any requests to exercise User rights can be directed to the Owner through the contact details provided in this document. Such requests are free of charge and will be answered by the Owner as early as possible and always within one month, providing Users with the information required by law. Any rectification or erasure of Personal Data or restriction of processing will be communicated by the Owner to each recipient, if any, to whom the Personal Data has been disclosed unless this proves impossible or involves disproportionate effort. At the Users’ request, the Owner will inform them about those recipients.

      Changes to this Privacy Policy

      We reserve the right to change this Privacy Policy from time to time and in our sole discretion. We reserve the right to change, modify, add or remove portions of this Privacy Policy at any time. If and when we do, we will post those changes to our website and update the revision date of this document. When you visit our website, you are accepting the current version of this Privacy Policy as posted on the website at that time.

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      CCPA Addendum

      This Privacy Notice for California Residents supplements the information contained in OWC’s Privacy Policy and applies solely to all visitors, users, and others who reside in the State of California (“consumers” or “you”). We adopt this notice to comply with the California Consumer Privacy Act of 2018 (CCPA) and any terms defined in the CCPA have the same meaning when used in this Notice.

      Where noted in this Notice, the CCPA temporarily exempts personal information reflecting a written or verbal business-to-business communication (“B2B personal information”) from some of its requirements.

      Information We Collect

      We collect information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer, household, or device (“personal information”). Personal information does not include:

      • Publicly available information from government records.
      • De-identified or aggregated consumer information.
      • Information excluded from the CCPA’s scope, like:
        • health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) or clinical trial data;
        • personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FCRA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver’s Privacy Protection Act of 1994.]

      In particular, we have collected the following categories of personal information from its consumers within the last twelve (12) months:

      Category

      Example

      Collected

      A. Identifiers.

      A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers.

      YES

      B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).

      A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories.

      YES

      C. Protected classification characteristics under California or federal law.

      Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).

      YES

      D. Commercial information.

      Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

      NO

      E. Biometric information.

      Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.

      NO

      F. Internet or other similar network activity.

      Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement.

      YES

      G. Geolocation data.

      Physical location or movements.

      NO

      H. Sensory data.

      Audio, electronic, visual, thermal, olfactory, or similar information.

      NO

      I. Professional or employment-related information.

      Current or past job history or performance evaluations.

      NO

      J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)).

      Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.

      NO

      K. Inferences drawn from other personal information.

      Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

      YES

      We obtain the categories of personal information listed above from the following categories of sources:

      • Directly from you. For example, from forms you complete or products and services you use such as our training courses or that may be purchased by your company.
      • Indirectly from you. For example, from observing your actions on our Website.
      • From social media marketing.

      Use of Personal Information

      We may use, or disclose the personal information we collect for one or more of the following purposes:

      • To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request a price quote or ask a question about our products or services, we will use that personal information to respond to your inquiry. If you provide your personal information to purchase a product or service, we will use that information to process your payment and facilitate delivery. We may also save your information to facilitate new product orders or process returns.
      • To provide, support, personalize, and develop our products, and services.
      • To create, maintain, customize, and secure your account with us.
      • To process your requests, purchases, transactions, and payments and prevent transactional fraud.
      • To provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses.
      • To personalize your Website experience and to deliver content and product and service offerings relevant to your interests, including targeted offers and ads through our website, third-party sites, and via email or text message (with your consent, where required by law).
      • To help maintain the safety, security, and integrity of our products and services, databases and other technology assets, and business.
      • For testing, research, analysis, and product development, including to develop and improve our website, products, and services.
      • To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
      • As described to you when collecting your personal information or as otherwise set forth in the CCPA.
      • To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our website users/consumers is among the assets transferred.

      We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.

      Sharing Personal Information

      We may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.

      We share your personal information with the following categories of third parties:

      • Service providers.

      Disclosures of Personal Information for a Business Purpose

      In the preceding twelve (12) months, Company has disclosed the following categories of personal information for a business purpose:

      • Category A: Identifiers.
      • Category B: California Customer Records personal information categories.
      • Category D: Commercial information.
      • Category F: Internet or other similar network activity.

      We disclose your personal information for a business purpose to the following categories of third parties:

      • Service providers.

      Sales of Personal Information

      In the preceding twelve (12) months, Company had not sold personal information.

      Your Rights and Choices

      The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.

      Access to Specific Information and Data Portability Rights

      You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past twelve (12) months. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will disclose to you:

      • The categories of personal information we collected about you.
      • The categories of sources for the personal information we collected about you.
      • Our business or commercial purpose for collecting that personal information.
      • The categories of third parties with whom we share that personal information.
      • The specific pieces of personal information we collected about you (also called a data portability request).
      • If we sold or disclosed your personal information for a business purpose, two separate lists disclosing:
        • sales, identifying the personal information categories that each category of recipient purchased; and
        • disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.

      We do not provide these access and data portability rights for B2B personal information.

      Deletion Request Rights

      You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.

      We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

      1. Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, or otherwise perform our contract with you.
      2. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
      3. Debug products to identify and repair errors that impair existing intended functionality.
      4. Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
      5. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 seq.).
      6. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent.
      7. Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
      8. Comply with a legal obligation.
      9. Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

      We do not provide these deletion rights for B2B personal information.

      Exercising Access, Data Portability, and Deletion Rights

      To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by either:

      • Calling us at +1-800-275-4576
      • Filling out our online Form for requests for Access or Deletion located here: https://www.owc.com/support

      Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child. To designate an authorized agent, you will need to submit a signed declaration indicating that you are designating an individual as your agent. We may also ask the agent to verify their own identity prior to processing their request.

      You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

      • Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative, which may include:
        • Full Name
        • E-mail Address
        • Home Address
        • Telephone Number
      • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

      We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.

      Making a verifiable consumer request does not require you to create an account with us.

      We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

      We may require that you submit a personal signed declaration if you are requesting access to or deletion of sensitive personal information.

      Response Timing and Format

      We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time, we will inform you of the reason and extension period in writing.

      If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.

      Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.

      We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

      Non-Discrimination

      We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

      • Deny you goods or services.
      • Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
      • Provide you a different level or quality of goods or services.
      • Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

      However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.

      Other California Privacy Rights

      California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our Website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to legal@macsales.com.

      Changes to Our Privacy Notice

      We reserve the right to amend this privacy notice at our discretion and at any time. When we make changes to this privacy notice, we will post the updated notice on the Website and update the notice’s effective date. Your continued use of our Website following the posting of changes constitutes your acceptance of such changes.

      Contact Information

      If you have any questions or comments about this notice, the ways in which Other World Computing, Inc. (“OWC”) collects and uses your information described here and in the company Privacy Policy, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at:
      Phone: +1-800-275-4576
      Email: legal@owc.com
      Postal Address: 8 Galaxy Way, Woodstock, IL 60098

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      PIPEDA Addendum

      What Information do we Collect?

      We collect personal information. For a full list of personal information we collect, visit the California Privacy Rights Addendum.

      How do we use your Personal Information?

      We may use, or disclose the personal information we collect for one or more of the following purposes:

      • To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request a price quote or ask a question about our products or services, we will use that personal information to respond to your inquiry. If you provide your personal information to purchase a product or service, we will use that information to process your payment and facilitate delivery. We may also save your information to facilitate new product orders or process returns.
      • To provide, support, personalize, and develop our products, and services.
      • To create, maintain, customize, and secure your account with us.
      • To process your requests, purchases, transactions, and payments and prevent transactional fraud.
      • To provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses.
      • To personalize your Website experience and to deliver content and product and service offerings relevant to your interests, including targeted offers and ads through our website, third-party sites, and via email or text message (with your consent, where required by law).
      • To help maintain the safety, security, and integrity of our products and services, databases and other technology assets, and business.
      • For testing, research, analysis, and product development, including to develop and improve our website, products, and services.
      • To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
      • As described to you when collecting your personal information or as otherwise set forth in PIPEDA.
      • To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our website users/consumers is among the assets transferred.

      We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.

      What Personal Information do you Share?

      We may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.

      We share your personal information with the following categories of third parties:

      • Service providers.

      How to Access Your Information and Your Other Rights?

      Your Right to Access / Disclosure.

      • The right to have access to your personal data upon simple request – that is, you may receive a copy of such data upon receipt of a verifiable request, along with other information related to the processing.

      — Right to Correction/Rectification.

      • The right to correct your personal data if you find it is inaccurate, incomplete or obsolete.

      — Right to Deletion.

      • The right to obtain the deletion of your personal data in the situations set forth by applicable data protection law.

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      GDPR Addendum

      Will we share your data outside of the European Union?

      Where necessary we will transfer personal information to countries outside of the European Union to OWC’s United States based servers. When we transfer your information outside of the European Union we will comply with our legal and regulatory obligations in relation to the personal information including but without limitation having a lawful basis for transferring personal information and putting appropriate safeguards in place to ensure an adequate level of protection for the personal information. If transferred, your information will be stored in the United States on our secure servers. We will share your data with third-party companies only in the United States and in your local European Union countries or regions and solely to perform the services that you have requested.

      How long will we keep your information?

      We will keep your information for as long as necessary to perform the requested services or fulfill the need for your data as required above in the section entitled What is the purpose that we collect your data? After performance of the services we will keep the data pursuant to our data retention policy only for archival purposes.

      How do we obtain your consent?

      Where our use of your personal information requires your consent, you can provide such consent:

      • Through your employer’s acknowledgment of consent to collect its employees’ information such as names, titles, emails and phone numbers in order for our performance of Our Services for and on behalf of your company;
      • At the time we collect your personal information following the instructions provided; or
      • By informing us by e-mail, post or phone using the contact details set out in the Privacy Policy.

      Do we use cookies?

      Please see our cookie policy in the Privacy Policy. For more information on third-party advertising-related cookies and how to exercise your choice to opt-out of them, please visit www.aboutads.info/choices and/or www.networkadvertising.org/choices. Further general information about cookies and how they work is available at www.allaboutcookies.org.

      Do we use any automated tools to make decisions?

      Yes. In very limited circumstances we make use of automated tools to assist with payment options. Other tools utilize automation but are reviewed by human individuals prior to finalization.

      Do we protect your personal information?

      Yes. We are committed to keeping the personal information provided to us secure and we will take reasonable precautions to protect personal information from loss, misuse or alteration. We have implemented information security policies and guidelines, rules and technical measures to protect the personal information that we have under our control from:

      • Unauthorized access;
      • Improper use or disclosure;
      • Unauthorized modification; and
      • Unlawful destruction or accidental loss.

      All of our members, employees, workers and data processors (those that may process your personal information on our behalf, for the purposes listed above), who have access to, and are associated with the processing of personal information, are obliged to respect the confidentiality of the personal information of all visitors and users of Our Services.

      How to Access Your Information and Your Other Rights?

      You may have the following rights in relation to the personal information we hold about you depending on the applicable data privacy laws in your home country:

      Your right of access.

      • If you ask us, we’ll confirm whether we’re processing your personal information and, if necessary, provide you with a copy of that personal information (along with certain other details). If you require additional copies, we may need to charge a reasonable fee.

      Your right to rectification.

      • If the personal information we hold about you is inaccurate or incomplete, you’re entitled to have it rectified. If you are entitled to rectification and if we’ve shared your personal information with others, we’ll let them know about the rectification where possible. If you ask us, where possible and lawful to do so, we’ll also tell you who we’ve shared your personal information with so that you can contact them directly.

      Your right to erasure.

      • You can ask us to delete or remove your personal information in some circumstances such as where we no longer need it or if you withdraw your consent (where applicable). If you are entitled to erasure and if we’ve shared your personal information with others, we’ll let them know about the erasure where possible. If you ask us, where it is possible and lawful for us to do so, we’ll also tell you who we’ve shared your personal information with so that you can contact them directly.

      Your right to restrict processing.

      • You can ask us to ‘block’ or suppress the processing of your personal information in certain circumstances such as where you contest the accuracy of that personal information or you object to us. If you are entitled to restriction and if we’ve shared your personal information with others, we’ll let them know about the restriction where it is possible for us to do so. If you ask us, where it is possible and lawful for us to do so, we’ll also tell you who we’ve shared your personal information with so that you can contact them directly.

      Your right to data portability.

      • With effect from 25 May 2018, you have the right, in certain circumstances, to obtain personal information you’ve provided us with (in a structured, commonly used and machine readable format) and to reuse it elsewhere or to ask us to transfer this to a third party of your choice.

      Your right to object.

      • You can ask us to stop processing your personal information, and we will do so, if we are:
      1. relying on our own or someone else’s legitimate interests to process your personal information, except if we can demonstrate compelling legal grounds for the processing; or
      2. processing your personal information for direct marketing.

      Your rights in relation to automated decision-making and profiling.

      • You have the right not to be subject to a decision when it’s based on automatic processing, including profiling, if it produces a legal effect or similarly significantly affects you, unless such profiling is necessary for entering into, or the performance of, a contract between you and us. Your right to withdraw consent.
      • If we rely on your consent (or explicit consent) as our legal basis for processing your personal information, you have the right to withdraw that consent at any time.

      Your right to lodge a complaint with the supervisory authority.

      If you have a concern about any aspect of our privacy practices, including the way we’ve handled your personal information, you can report it to your local Information Commissioner’s Office (ICO). You can find details about how to do this for example on the ICO website for the UK at https://ico.org.uk/concerns/ or by calling their helpline on 0303 123 1113 or your other applicable local countries’ similar offices.

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