Press

Other World Computing (OWC®) http://www.macsales.com, a leading zero emissions Mac upgrade and storage technology company, announced today that it has posted a full install video online and is now including a new nylon pry tool (aka "Spudger") with all of its fully certified Memory upgrade kits for Apple's new Mac Pro 2013 models. With the additions, OWCs ECC 1866MHz Quad-Channel Matched Kits are not only more cost-effective than the factory options, they're easier to install. Available in 32GB and 64GB, the kits offer savings of up to 34% versus the factory option cost additions. Generous trade-in rebates for factory installed memory provide for net savings of up to 40% versus factory options, potentially saving customers hundreds of dollars.

"While Apple has made it easy with a push-up release system and printed factory instructions for this end-user supported upgrade installation, our installation video and the Spudger tool we're including with our Mac Pro 2013 upgrade kits make it even easier yet, with no question of the 'push' required to access the memory slots," said Larry O'Connor, OWC Founder and CEO.

OWC 1866MHZ DDR3 Kits are available now for upgrading all of Apple's new '2013' Mac Pro 3.5GHz 6-Core, 3.0GHz 8-Core, and 2.7GHz 12-Core models to up to 64GB.The Spudger tool now included with all OWC Mac Pro Upgrade kits is the same type of tool used by Apple technicians to aid in the disassembly of iPods, iPads and iPhones without damaging or scratching any other component.

Since the first Mac Pro in 2006, OWC has been the first to market and leading after-market provider of memory for the every Mac Pro Apple has introduced. All OWC Memory upgrade kits for Apple Mac Pro 2013 models consist of four matched, true 1866MHz modules (full-rated components, no overclocking) that have been tested and certified to meet, if not exceed, Apple Design Specifications. Fully RoHS- and JEDEC-compliant, they are designed to provide the full benefit this latest Mac Pro can garner from its high-performance memory bus. Like all OWC Memory Upgrades, the Mac Pro Upgrade Kits are backed with a Money Back Guarantee and OWC's Lifetime Advance Replacement Warranty.

To assist both existing and new model Mac Pro owners in selecting the correct memory upgrade for any Mac Pro model, OWC has created a simple to use guide that shows the correct memory type and options specific to each of the different Mac Pro models. To view all available options and/or order OWC Memory Upgrade Kits for Mac Pro 2006 to 2013 models, visit: http://eshop.macsales.com/shop/memory/Mac-Pro-Memory

Apple Mac Pro 2013 Memory Options Saving Comparison for all 3.5GHz 6-Core, 3.0GHz 8-Core, and 2.7GHz 12-Core Models Currently Available:

• OWC 32GB Kit (8GB x 4 matched 1866MHz): $449.00 for a savings of up to 10% (save up to $51) vs. a factory same-size upgrade. Save up to 25% by taking advantage of OWC's Trade-in rebate.
• OWC 64GB Kit (16GB x 4 matched 1866MHz): $859.00 for a savings up to 31% (save up to $405) vs. factory same-size upgrade. Save up to 40% by taking advantage of OWC's Trade-in rebate.

After upgrading with an OWC Apple Mac Pro 2013 Memory Option, customers can save even more with OWC's Trade-in Rebate for the original factory memory. Receive $75 for an Apple factory 12GB (4GB x 3) set or $100 for factory 16GB (4GB x 4) set removed from any Mac Pro 2013 model.

OWC's MaxRAM® Labs provides ongoing testing and certification of Memory for All Macs
By maintaining not one, but two labs with multiple Apple Mac models that encompass nearly every Apple Mac model ever made, OWC applies exceptional experience and expertise in providing reliable, first-class performance memory for each and every Apple model supported.

Free "Do-It-Yourself" Videos for Easy Installation
OWC Memory Upgrade Kits for Mac Pro models are supported with free online instructional videos to make user installation an easy 15-minute procedure, at: http://eshop.macsales.com/installvideos/macpro_2013/.
For installation videos on a wide variety of upgrade products for Mac models, both current and legacy, visit: http://eshop.macsales.com/installvideos/.

OWC - The Long-term, Trusted Name for Mac Memory
OWC memory upgrades are available from 1MB to 128GB for nearly every current and past Apple notebook and desktop computer manufactured during the past twenty years, including Mac Pro Xeon, MacBook, MacBook Pro, iMac, Power Mac, Xserve, iBook, and PowerBook computers. The full OWC Memory line as well as a compatibility guide which directs customers to the correct upgrades for each specific Apple model, can be found online at: http://eshop.macsales.com/shop/apple/memory/

Your Stop for Thunderbolt Upgrades
OWC also has available a full line of leading Thunderbolt solutions from external drives to drive enclosures, docks, adapters, cables, and more supporting the transition to this great new system. http://eshop.macsales.com/shop/Thunderbolt/