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OWC ANNOUNCES DO-IT-YOURSELF (DIY) SSD KITS WITH INDUSTRY'S FASTEST SSDs TO 480GB Upgrade to SSD for Faster Mac & PC Laptops Use the Old Drive as a Portable External Drive

Savings up to 40% - Starting at $109.99, Fourteen Kits Feature Solid State Drives to 480GB, Installation Tools, Bus Powered Enclosure & Free How-to Videos

Dec 14, 2010 | Woodstock, IL

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Other World Computing (OWC®) http://www.macsales.com, a leading zero emissions Mac® and PC technology company, announced today the OWC Do-It-Yourself (DIY) SSD Storage Upgrade Kit priced starting at $109.99 MSRP. Available in fourteen configurations with capacities up to 480GB, the OWC DIY SSD Kits let you upgrade your Mac or Windows laptop to the industry’s fastest solid state drives (SSDs) available on the market today.

The OWC DIY SSD Kits Feature:

  • Industry’s fastest SSD -- OWC Mercury Extreme Pro Solid State Drive (up to 480GB) provides performance up to 47X faster than factory hard drive.
  • All supported interface cables for transferring data from the old internal drive to the new SSD, plus helpful data transfer instructions at:http://eshop.macsales.com/tech_center/tech_tips/sparedrive.cfm
  • Five piece installation tool kit with everything needed to complete the installation.
  • Free how-to online videos at www.macsales.com/installvideos.

Save up to 40% Versus Buying Separately - Save Money & Environment By Retasking ‘Old’ Drive as New Portable Drive
With the OWC DIY SSD Storage Upgrade Kit, MacBook, MacBook Pro, Mac mini, and PC laptop users can make their computers faster than new with incredible SSD performance by upgrading their computer’s internal hard drive with the industry’s fastest SSDs from OWC. They can then continue to use their ‘old’ drive by installing it into the provided OWC enclosure for a ‘new’ pocket-sized portable external drive, saving money and the environment by re-using their ‘old’ hard drive instead of throwing a perfectly good drive into a landfill or just letting the drive sit idle and unused. By purchasing the OWC DIY SSD Kit, customers will also save up to 40% versus buying all the included components separately.

Instantly Transforms Macs and PCs with Faster than New Performance
The OWC DIY SSD Storage Upgrade Kit instantly transforms Macs and PCs, allowing them to boot in seconds, load apps and files nearly instantaneously, and dramatically improve overall system responsiveness thanks to the OWC Mercury Extreme Pro SSD included in each kit. The OWC SSD helps users supercharge their machine so older machines can perform faster than new models and new machines can achieve previously un-reached performance levels.

To learn more about the OWC Mercury Extreme Pro SSD, including performance benchmark testing results, visit: http://eshop.macsales.com/shop/internal_storage/Mercury_Extreme_SSD_Sandforce/Solid_State_Pro

“OWC DIY SSD Kits are the most cost effective and comprehensive solutions available for getting the most performance from MacBooks, MacBook Pros, Mac minis, and PC notebooks,” said Larry O’Connor, Founder and CEO, Other World Computing. “With all of the included tools and helpful resources plus the external enclosure for reusing the existing internal drive, these kits have become extremely popular with consumers.”

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About OWC

Founded in 1988, Other World Computing (OWC), is a trusted provider of premium technology solutions tailored to enable creators and tech enthusiasts to bring their unique visions to life. The company develops high-performance end-to-end tools catering to a global community of creators at all levels of their craft, from Capture to Creation to Collaboration. The mission of extending the useful life of existing technology is a demonstration of the company's commitment to a more sustainable world. The core value of Other World Computing is to design and manufacture industry-leading products that deliver excellence and are built to last for minimal environmental impact.

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Company Contact

Chris Kooistra

ckooistra@owc.com