Press

Apple Computer’s new Mac mini is flying off shelves. And, as usual, when Apple releases a new product Other World Computing is there with hardware to enhance it.

One reason the mini is so popular is its small footprint and lack of surrounding clutter. OWC offers three internally installed upgrade options, offering significant enhancement while maintaining the Mac mini’s clutter-free appeal.

OWC’s Mac mini internally installed upgrade options include:

• 1GB (1024MB) DDR Memory Upgrade Module for $129.00.
• 5400RPM and 7200RPM Hard Drives 60GB to 100GB storage from $119 that are up to
  43.8% faster and 150% higher capacity than stock 4200RPM factory options.
• 8X DVDR SuperDrive for $149.95 which is twice as fast as stock option SuperDrive
  and has Dual Layer DVD burn support.

For those who are comfortable doing the installation themselves, OWC has created a free QuickTime video demonstrating proper installation. But some customers already have been asking for professional installation, prompting the service’s addition to OWC’s catalog.

“Although it’s not the most difficult of installations, the Mac mini was not designed for easy opening,” said Larry O’Connor, president of OWC. “That said, we’re happy to be able to support the do-it-yourselfer as well as those that would prefer a professional installation be performed.”

For a $99 service fee, customers will receive a proper packing box for shipping their mini to OWC complete with a return FedEx Overnight shipping label. Within 24 hours of receipt by OWC, the customer’s Mac mini is returned via FedEx Overnight with upgrade(s) installed.

The original components are returned with the upgraded mini. Or the customer may take advantage of OWC’s trade-in rebate program and get cash back instead.