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Other World Computing Debuts Four New Solutions for Content Creators During the Annual NAB Show

Capture Every Detail with Atlas Pro CFexpress 4.0 Type A Memory Cards and Create with New Envoy Portable SSD Plus New Capacities for Envoy Pro Elektron, and Envoy Pro Mini

Apr 11, 2024 | NAB Show, Las Vegas, NV

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Other World Computing – the leading solution provider of computer hardware, accessories, and software that bring artistic expression and the digital world together for creative professionals and consumers of technology – today, in advance of the company’s exhibit at the NAB Show, introduces four tools to the company’s arsenal of creative solutions.

Leading with the point of capture, the high-performance VPG200-certified Atlas Pro CFexpress 4.0 Type A memory cards, in 480GB and 960GB capacities, are designed to address the performance demands of video and photography professionals who shoot with Sony Alpha, FX, and FR7 cameras. Next week at Booth # 2024 in the Central Hall, Other World Computing will also introduce three additions to the Envoy product line including the new portable Envoy SSD at 1TB and 2TB, Envoy Pro Elektron at 4TB, and the Envoy Pro mini in a 2TB capacity.

Capture with Professional Grade Performance

With real-world 1850MB/s read and 1700MB/s write speeds and VPG200 certification to work with all Sony camera settings, these Atlas Pro CFexpress 4.0 Type A cards are perfect for the professional filmmaker or extreme action photographer. These new Type A cards are designed for creators who want to benefit from the maximum performance their Sony cameras can offer such as 8K video, Pro-slow motion (up to 240 fps) or Pro-high resolution burst RAW photography. Consistent performance allows these cards to flawlessly capture high-volume, high-bitrate shots without a moment of delay.

Timesaving and Quality Assured

The new Atlas Pro CFexpress 4.0 Type A cards are tested under the most aggressive camera settings to ensure delivery of the highest reliability and performance so professionals can securely store and access irreplaceable content. Using CFexpress 4.0 technology, these Atlas Pro Type A cards can reduce ingestion time by 2x or more compared to CFexpress 2.0 cards and by 6x or more vs SD cards. With the included Type A-to-Type B adapter, the best performance from these cards can be realized with Atlas USB4 CFexpress 4.0 Type B readers.

A Complete Ecosystem for Creators

Other World Computing has built the most comprehensive assortment of hardware and software solutions to support the creative process from Capture to Completion™. The OWC Atlas ecosystem is the first step of the process to ensure photographers and videographers have the tools they need to get their vision from camera to audience.

“With the CFA 4.0 specifications, industry-leading VPG200 certification, along with the rigorous testing and manufacturing standards of OWC, these Atlas CFexpress Type A memory cards will unlock access to the highest quality capture settings enabling SONY shooters to reap the benefits of high-speed and reliability,” said Larry O’Connor, Other World Computing Founder, and CEO. “These cards also benefit from the capability to be upgraded and monitored with our Innergize software, which provides the peace of mind that one’s vision will be captured reliably.”

Other World Computing’s Innergize™ software is integral to the ecosystem built for OWC Atlas memory cards and readers. Innergize checks the health of an Atlas card to ensure it is reliable to use and then cleans and restores performance to ensure there are zero dropped frames when shooting video or continuous burst photos. Atlas owners can then upgrade their firmware in the field to take advantage of the latest card improvements and ensure OWC cards and readers will perform optimally with their cameras. 

Pricing & Availability:

The Atlas Pro CFexpress 4.0 Type A cards are now available for pre-order and will ship in May on Macsales.com at $319.99 for 480GB and $519.99 for 960GB. USB4 Atlas CFexpress 4.0 Type B readers are also available at a starting price of $79.99 on macsales.com.


Create Bigger Ideas from Pocket-sized Packages

With over three decades of storage expertise, Other World Computing adds a new product offering and increases capacities to the Envoy lineup of portable storage solutions; delivering the perfect combination of size, performance, reliability, and affordability.

The new Envoy SSD is a portable best-in-class experience, making it the perfect partner for your creations. A stunning rethink of design, this portable SSD boasts aircraft-grade aluminum housing in a palm-sized form factor providing consistent sustained 1000MB/s speeds while preventing thermal throttling. The included USB-C cable ensures that Envoy Portable SSD is ready to use with computers, cameras, and mobile devices. The perfect everyday drive to store, save, backup, and edit large files, this new Envoy is set to quickly become the preferred portable drive for personal and professional use.

Pricing and Availability:

The all-new Envoy SSD is now available for pre-order and will ship in May from macsales.com for $149.99 at 1TB and $279.99 at 2TB, for more information, please visit owc.com.

The Envoy Pro Elektron, now at 4TB, is a ruggedized, crushproof, dustproof, and waterproof IP67-rated pocket-sized drive. This new capacity for the SSD expands the storage offering even further for creators who demand performance and high capacity. Through a USB-C connector with a USB 3.2 Gen2 interface, you can save, edit, and back up large-format video, lossless audio, and RAW image files with up to 1011MB/s real-world performance.

Pricing and Availability:

The Envoy Pro Elektron is now available for purchase in capacities up to 4TB from macsales.com for $579.99 for more information, please visit owc.com.

The Envoy Pro mini is a pocket-sized USB drive that packs a punch in both performance and capacity. At a new 2TB capacity and the size of a keychain charm, this new capacity for the Envoy Mini Pro will be a powerful tool for those creators who like to always keep their work with them. The USB-A and USB-C connector means connecting to your capture device of choice is never in question and you’re always backed up.

Pricing and Availability:

The Envoy Pro mini is now available for purchase in capacities up to 2TB from macsales.com for $299.99 for more information, please visit owc.com.

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About OWC

Founded in 1988, Other World Computing (OWC), is a trusted provider of premium technology solutions tailored to enable creators and tech enthusiasts to bring their unique visions to life. The company develops high-performance end-to-end tools catering to a global community of creators at all levels of their craft, from Capture to Creation to Collaboration. The mission of extending the useful life of existing technology is a demonstration of the company's commitment to a more sustainable world. The core value of Other World Computing is to design and manufacture industry-leading products that deliver excellence and are built to last for minimal environmental impact.

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Company Contact

Chris Kooistra

ckooistra@owc.com